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AI Agent Launchpad GTM

$80K+ budget, 15+ partners

GTMCo-MarketingBNB ChainKOLs

The Context

AI agent and memecoin launchpad on BNB Chain. First mover combining memecoins and AI agents on BNB, competing with established platforms like Virtuals and pump.fun. $80K+ marketing budget. 2-person core marketing team.

GTM Strategy

Gated access beta with scarcity mechanics: 5,000 user cap, diamond users first, then KOLs with unique referral codes. Code drops released in batches over 2 to 3 days. Post-launch gamification with a points system tied to agent creation and platform usage.

Partnership Coordination

15+ co-marketing partners coordinated across wallet integrations, DEX/analytics, chain partnerships, and quest platforms. Each tracked with scope, BD status, and integration requirements.

KOL and Content

Strategic agency partner for KOL campaigns targeting Solana and BNB ecosystems. Teaser video series, Twitter Spaces 1 to 2 per week pre-launch with ecosystem partners. PR targeting tier-1 crypto media: CoinTelegraph, Decrypt, Blockworks, The Block. Binance Square content strategy.

Results

70K+ followers on X. Hundreds of thousands of impressions across channels.